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Showing posts with label lifestyle. Show all posts
Showing posts with label lifestyle. Show all posts

Harvey Nichols: Scared


Awesome ideas! It's out of the box for the sale's print ad. The mannequins are scared of sales promotion to put their clothes off to sale for discount. Though, it's simple but strong communication and the images tell the message. Advertising Agency: DDB London, UK, Executive Creative Director: Jeremy Craigen, Head of Art: Grant Parker, Photographer: Giles Revell, Art Director: Rob Messeter, Copywriter: Mike Cr

Volkswagen: Color


The teenagers and other young people must be familiar with this illustration. It's their characters, their life. Using this illustration is a good way to close the target market. They'll feel it's the part of their life. The copy: "Off course it's a VW Van, Ask your dad" It's a strong copy to involved their dad to decide buying. And by this copy means the product just for them... Advertising Agency: DDB, Paris, France, Creative Directors: Alexandre Hervé, Sylvain Thirache, Copywriter: Patrice Dumas, Art Director: Aurélie Scalabre

Now with Motorola GPS

There are some guys don't like this ad. They say it's ordinary and no reward. I think if we see from that angle it could be like that. But I see this ad is nice, simple, fun, and good communication for a brand behavior. It's very local and it works to increase the brand awareness and create new consumers. " Ming8. Now with GPS, thankfully! " Advertising Agency: O&M Beijing, China, Creative Director: Wilson Nils, Art director: Rain Yu, Copywriter: Chen Ning, Photographer: Zhou Yu Long, Published: November 2008

Werner Hi-Fi store: Eye

" Close your eyes and feel the music" Is it the right statement for this print ad? I think yes it is. It's good idea the eye and notes places nearly to create the enjoyment and satisfaction of music. If we listen to the music sometimes we closed our eyes to get pleasant more deeply, right? Released: December 2008, Advertising Agency: Raimon Estrada, Barcelona, Spain, Copywriter / Photographer / Creative Director: Raimon Estrada

Intense Hair Fall Treatment by Dove

Dove: Fall treatment

By M. Ismail The first impression when you see this Dove print ads are the brush and comb which dominated the lay out. The brush and comb with the steel material make these things look hard for a woman hair. Its the interesting image and draw the attention to audience. But if you see more detail there is a small zoom in zoom out tool nearly the brush and comb. It's smart approach to show that there is no more hair falls after using the "Dove intense hair fall treatment". " Intense Hair Fall Treatment " Released: January 2009, Advertiser: Dove, Agency: OGILVY & MATHER ASIA PACIFIC, Country: HONG KONG, Category: Cosmetics & beauty products Advertising Agency (Name, City, Country): Ogilvy & Mather Asia Pacific, Executive Creative Director: Christen Monge, Creative Director: Troy Sullivan, Annie Wong, Regional Senior Art Director: Kenneth Kuan, Copywriter: Bradley Wilson Agency Producer: Brell Chen, Photographer: Eric Seow @ Beacon Pictures, Retoucher: Aries @ Yau Digital

 

different paths

college campus lawn

wires in front of sky

aerial perspective

clouds

clouds over the highway

The Poultney Inn

apartment for rent